Orbit Health
Brand, Motion · , 2024
A brand and motion system for a clinic booking app.
Brand and motion
Brand and motion at Tensile covers naming support, visual identity, motion systems and launch assets for technology companies. We design every brand to work inside the product interface first, then on the site, in ads and in the deck.
What you get
- 01
Identity
Logo, type, colour and the rules for using them, in one short guide.
- 02
Motion system
Durations, easings and patterns that the app, the site and the ads share.
- 03
Launch assets
Product videos, social assets and a launch page, ready on launch day.
- 04
Brand in product
The identity applied to the interface, the emails and the docs.
How we engage
From $20k
typical starting budget
6-10 weeks
for identity and launch assets
2 people
a brand and a motion designer
How it runs
01
Position
Workshops on who you are for and how you should sound.
02
Identity
Two directions, then one, refined with your team.
03
Motion and launch
The motion system and every asset for launch day.
Related work
See all work
Questions
Do you do naming?
We help with naming as part of a brand project, including a trademark pre-check with your lawyer.
What files do we get?
Source files for everything, a short brand guide, motion specs and Lottie or video exports.
Can you refresh a brand instead of replacing it?
Yes. Most of our brand projects are refreshes that keep what people already recognise.
Start a project
Tell us what you are building and when it needs to ship. We reply within one working day.
Or write to us
hello@example.com